Heritage is everywhere in Faversham, and it’s tempting to lean on it. But a brand made of old-fashioned type and sepia tones can look just like every other business in a historic town. The best local brands use their history as a starting point, not a costume.
We help Faversham businesses find an identity that’s honest about where they come from and confident about where they’re going. Strategy sessions and presentations work best in person, so we’ll come to you or host you at our Maidstone office. The parts of a branding project:
Every branding project starts with listening. We’ll ask about your history, your customers and the businesses you admire or want to avoid looking like. For a long-established company we also look at what people already recognise and value, so nothing important is thrown away. Strategy and design routes are presented face to face, with the reasoning explained clearly, and anyone who can’t be there can join by video call. The final identity is tested on real items such as signage, packaging and web pages before it’s signed off. We’re happy to hold the sessions in Faversham or at our office, whichever suits your team.
1. Listen
Video conversations with you and key people in the business, plus a look at your market.
2. Define
A short strategy covering your audience, position and personality.
3. Explore
Two or three creative routes presented in person, each with clear reasoning.
4. Refine
We develop the chosen route and test it on packaging, signage and digital.
5. Launch
Guidelines and files delivered, with support to roll the brand out.
We build brands for businesses throughout Kent and across the UK, as well as in Faversham. Call us on 01622 470474 or get a free quote.
Branding in Faversham: frequently asked questions
We've been trading for decades. Will a rebrand alienate our regulars?
Not if it's done carefully. We identify what customers value about your current look and keep or refine those elements.
Where do branding workshops happen?
We can run them at your premises in Faversham or at our Maidstone office. If someone can't make it in person, they can join by video call.
Can you brand a new food or drink product?
Yes. We create product names, identities and packaging, and think about how they'll look online and on a shelf.
Do you include a brand video?
We can. Our crew travels to Faversham to film, and you can read about it on our Faversham video production page.
How do we roll out a new brand without replacing everything at once?
We plan a phased rollout so signs, packaging and stationery are updated as they run out or need replacing.
