Holiday planning starts long before anyone arrives on the coast. People search for places to stay, things to do and where to eat weeks or months ahead, then search again on their phones once they’re here. Meanwhile, residents across TN28, Lydd and the Marsh villages search for local services all year. If you only appear for one group, or only once the season has started, you’re leaving bookings on the table.
We plan search and advertising around that calendar, then track what turns into real enquiries. Our services include:
It starts with an audit of your website, Google Business Profile and any ad accounts, followed by a meeting to agree what success looks like, in New Romney, at our Maidstone office or on a video call if that’s easier. Tracking is set up first, so we can see which searches and ads bring in bookings. For seasonal businesses, we usually build SEO and content in the quieter months, then increase ad spend as holiday planning picks up and ease it back once the season ends. You’ll get clear reports and regular catch-ups to go through them.
1. Audit
Review of your site, Business Profile, rankings and ads.
2. Season plan
Targets, keywords and budgets planned around your calendar.
3. Tracking
Conversion tracking for bookings, calls and forms.
4. Launch
SEO improvements and campaigns put live in a sensible order.
5. Adjust
Regular reporting, with budgets and messages adapted through the year.
We manage SEO and paid ads for businesses in New Romney, along the Kent coast and nationwide, all from our Maidstone studio. Call us on 01622 470474 or get a free quote.
SEO, PPC & GEO in New Romney: frequently asked questions
When should we start advertising for the summer?
Earlier than most businesses think. Many people plan coastal breaks well ahead, so campaigns should be running before the school holidays begin.
Should we stop marketing in winter?
Not entirely. Winter is a good time to improve SEO and content, and local service businesses often stay busy all year.
How do we appear on Google Maps?
A complete Google Business Profile with regular updates, photos and reviews is the foundation. We'll set it up and help you maintain it.
What is GEO?
GEO means optimising your content so AI tools can understand it and recommend you when people ask them for suggestions.
How will we know it's working?
We track bookings, calls and enquiries rather than just clicks, and report the results in plain English.
