Elsatex
Elsatex, a distinguished textile producer with a 25-year legacy, sought to elevate their business through a comprehensive online transformation.
The mission was clear. Modernise their online presence, establish a consistent brand identity, increase awareness, and enhance SEO to reach a broader audience.
Task
Web development & SEO services to reflect the standard of service and the quality of products they offer.
The primary objectives were to enhance and optimise the user experience and rejuvenate the brand perception.
The new website achieved simpler navigation and improved responsiveness catering for users on various devices through modern design aligned to the Elsatex’s established brand identity.
At Dope Studio we also redesigned Elsatex’s logo along with professional typography whilst keeping their original brand colours.
Experience the evolution of Elsatex with our ‘Before and After’ showcase below. Witness the transformation from the old website design to the new, showcasing our commitment to innovation and modern aesthetics and customer success.
Elsatex’s responsive redesign on WordPress has not only met but exceeded the project goals. The website now offers an optimal user experience across all devices, ensuring that wholesale clients can efficiently browse the online product catalogue, contributing to increased engagement and customer satisfaction.
The responsive redesign and implementation of WordPress resulted in a substantial improvement in elsatex.com’s Google optimisation. Elsatex is now better positioned to attract and serve its target audience, contributing to long-term success in the competitive textile wholesale industry.
Word Press Content Management System
Woo Commerce Catalogue
Search Engine Optimisation
Dope Studio’s graphic design strategy focused on understanding Elsatex’s brand identity and translating it into a visually striking emblem.
The resulting white lion head, encased in a circled mane against a regal purple backdrop, effortlessly conveys elegance, strength, and leadership.
The design’s simplicity ensures versatility across various media, and its timeless appeal guarantees lasting impact, standing the test of evolving design trends.
Typefase
Krona One
Usage
Headlines
A
ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789
The modern font Krona One adds an extra layer of refinement and contemporary flair, creating a harmonious blend that elevates the overall design and reinforces Elsatex’s commitment to quality and style.
| #583143 | ◯ | |
| R 88 G 49 B 67 |
Blackberry Tart
| #FFFFFF | ◯ | |
| R 255 G 255 B 255 |
Pastel White
| #161415 | ◯ | |
| R 22 G 20 B 21 |
Umbra
The meticulously chosen colour scheme of blackberry tart, pastel white, and umber enriches the visual identity of Elsatex’s website, contributing to a sophisticated and inviting aesthetic that aligns seamlessly with the textile company’s brand image.
Start the ball rolling and get in touch, let’s turn your vision into reality!